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Chiru_fan
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Username: Chiru_fan

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Posted on Tuesday, March 29, 2011 - 04:05 pm:   Insert Quote Edit PostDelete PostPrint Post   Move Post (Moderator/Admin Only)Ban Poster IP (Moderator/Admin only)

Penku mama, mee Arikatla ni oka channel launch jeyymani cheppu
CHIRU - SACHIN - FEDERER
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Woodpecker
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Posted on Tuesday, March 29, 2011 - 03:40 pm:   Insert Quote Edit PostDelete PostPrint Post   Move Post (Moderator/Admin Only)Ban Poster IP (Moderator/Admin only)

10 second ad for India-Pak clash at Rs. 18 lakh

Nothing can be bigger than an India-Pakistan knock out game in a World Cup. So, it's not surprising that ad rates for the live broadcast of the game has broken all records.

Sources tell NDTV that spot rates for ten seconds of advertisement have risen six times to Rs. 18 lakh. The rates for league matches were sold at Rs. 3.5-4 lakh per ten seconds. The previous record for spot rates was Rs. 14-15 lakh (per ten seconds) during the IPL final in 2009.

So far, all matches featuring team India have attracted higher rates. Spot rates for the India-Australia quarterfinal match was Rs. 10-12 lakh (per ten second) while that for India-England match was Rs. 7 lakh (per ten second).

The spot ad rates for the final match are expected to be sold at a whopping Rs. 24 lakhs (per ten second).

The mother of all matches has not only affected ad rates, but ticket prices have soared in the black market too. A Rs. 250 ticket fetched Rs. 2,000 while Rs. 500 tickets went for Rs. 4,000. A Rs. 1,000 ticket sold for as high as Rs. 6,500-7,000.

Source: NDTV

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